3 Key Ways to Add Curb Appeal to Your Business

Feel as if your commercial space isn’t looking its best? In business, appearances are everything, and a dated looking business can only harm your bottom line. If your goal is to attract the attention of new customers, as well as keep your existing ones, improve the look of your commercial property with these three great exterior upgrades.

1. Improve Paved Areas

Since paved surfaces such as sidewalks and driveways are typically a customer’s first point of physical contact with your business, you need to be sure that they are in excellent condition. Enlist the help of a professional service for asphalt repairs Knoxville TN to keep these areas looking as good as they should. Not only will this enhance the curb appeal of your business, it will also keep your customers and employees safe as they move about your property.

2. Update the Landscaping

Commercial spaces have a tendency to look cold and impersonal. Luckily, you can combat this by softening up the building with an updated landscaping strategy. Whether you have a large or small area to work with, plant some bulbs, grasses and herbaceous plants for year-round appeal. If you have the space for it, add a fountain, pond or other water feature for a unique focal point.

3. Add Quality Lighting

Customers won’t want to stop and shop at your business if it’s not well-lit. Take stock of your outdoor lighting elements and see if there are any areas that need improvement. As a general rule, use floodlights and broadcast lights to illuminate any areas of your property that your employees or customers will use. It’s recommended that you install fixtures that are compatible with LED bulbs for the brightest and most ecofriendly option.

Investing in your business’ curb appeal can be one of your best marketing strategies. Follow these tips and you’ll add lasting appeal to your business and attract positive attention from customers.

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