I receive tons of emails in my inbox every day. While some of those emails are of interest to me, most of them I do not even read, which is OK because I really do not have time to read everything I happen to come across.
Since I received so many emails over the weekend which were not targeted at me at all, this reminded me how important it is to find somebody to visit your website who will be actually interested in what you have to offer to them. You do not want to waste your time on people who show absolutely no interest when it comes to what you have to offer. Chances are that most of those people will never become interested in your services no matter how hard you try you convince them to buy from you.